There is an interesting thread going on at WebProWorld about the worth of Google Adsense these days. Over the last year I have come to the realization that the days of making a $50,000/year salary off of Adsense are over. Unless you’re one of the top sites on the internet you’re no longer going to make any significant coin off of Adsense.
The number of websites made for Adsense have skyrocketed over the last few years and therefore have stretched out the Adsense revenues.
You can still make a few thousand per year (which is nice extra money) but don’t expect to have Google Adsense as your business model.
The first (1) potential positive of the death of Adsense is maybe sites will go back to the subscription model requiring users/readers, etc. to pay for information and services on the web. You use to be able to give everything away for free since advertising revenue picked up the slack. Not anymore! New revenue models are going to be needed to support websites if they can no longer make money from advertising.
The second (2) potential positive of the death of Adsense is maybe we’ll see a decline in the number of SPAM sites on the internet. Without the free Adsense money a lot of these sites will close shop! Thank you! If you don’t know what I mean just do a search for anything mortgage related and you’ll find a SPAM site in there.
In conjunction with (and maybe due to) Adsense becoming worthless is the overcrowding of search and the increasingly ineffectiveness of search engine optimization. There are only a finite amount of spots available on Google and if you have a popular (and heavily searched) keyword you can bet your Adwords that those top sites are not going anywhere.
What’s next?
Written by Tom O’Keefe of www.TOKiBiz.net
Filed under: adsense, google, google adsense | Tagged: adsense, google, google adsense
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You can read my follow up post on Adsense, it’s not been worth re-adding it as my site was pummelled again and given a low ranking, despite the quality of my site. Google has its own parameters for ‘quality’… and my site doesn’t qualify:
100% unique content
hundreds of posts
lots of good traffic…
Oh, well.. Anyone care to take advantage of the opportunities that Google is leaving on the table!
Kenneth
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