Bizak is still in beta collecting enough data to make the comparative analysis statistically relevant. It’s been a great week and we hope to have the benchmarks and comparisons open after another strong week (spread the word) of data accumulation.
So far there has been some interesting numbers. Of those who have contributed projects/websites to Bizak 43.75% of them use Google Adsense as their primary revenue source. In comparison none (0%) use Yahoo Search Marketing or Microsoft Search Advertising. 16.66% use in house advertising, 12.5% rely on product sales for revenues, 8.33% affiliate marketing, 8.33% service or consulting fees and 8.33% rely on a subscription model.
These numbers are interesting but probably not all that surprising. If you look around the majority of sites appear to use Google Adsense to cover costs. I would imagine these numbers will fluctuate over time (so contribute to Bizak), however, my guess is that Adsense will remain on top with at least a third of websites using it.
As for the main analysis from Bizak it’s probably still to early to be statistically significant however here are the averages (so far) for submitted projects. (Please note this includes all types of sites - once enough data is collected then these numbers can be sorted by Industry, Business Type and Revenue Source)
As of May 4, 2008 the total monthly averages for the following are:
- Monthly Visitors 169,881
- Monthly Revenues $16,808.62
- Revenues per Visitor (RPV) $0.42
- Monthly Costs $12,656.66
- Costs per Visitor (CPV) $2.08
- Monthly Earnings $4,151.96
- Earnings per Visitor (EPV) -$1.66
- Bizak Estimate $654,933.64
These numbers will fluctuate dramatically over time since the survey pool is still statistically low. Once Bizak launches their comparative analysis tools, startups and investors will be able to make these stats more relevant to their interests and business. For example, the costs estimates on many of the sites who sell products are very high since they are heavily invested in marketing costs.
SOURCE: Please feel free to source and use any of the statistics mentioned above. However, if used please source Bizak and link to www.Bizak.com. - Thank you!
If you wish to publish updates to these numbers please contact Bizak for the latest statistics.
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