In entrepreneur, google, internet, internet marketing, internet services, startup, web 2.0, web 2.0 application, web analytics on June 16, 2008 by BostonTweet Tagged: Advertising, affiliate marketing, bizak, Business Models, Consulting, google, google adsense, Google Analytics, internet, Internet Advertising, internet marketing, internet startup, microsoft, MSN, MSN Live, news, Revenue Models, Services, startups, Subscriptions, Technology, yahoo
According to the latest numbers from Bizak (and to no surprise), 58% of startups rely on advertising as their primary revenue model.
Of this 58%, 25% use in house advertising, 22% implement Google Adsense and 11% use affiliate marketing services like Commission Junction.
Less than 1% of startups use Yahoo Search Marketing or Microsoft Search Advertising
Source: Bizak.com
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Doesn’t seem like much of a surprise, especially for anything that’s more content or application based.
[...] Google Adsense makes up almost 22% of all startups listed on Bizak yet they bring in the lowest amount of earnings. Product sales account for 17.4% of all business models, affiliate marketing 10.8%, services 16.7%, subscriptions 8% and in house advertising 25%. [...]