• Tom O'Keefe

    Tom works with startups and established corporations to develop profitable and creative Web 2.0 applications.

    For corporations Tom O'Keefe offers straight up advice and training on how to efficiently and effectively utilize internet marketing during a bad economy.

    617-947-8071

    Tom O'Keefe is the president of TOKiBiz, Inc. and the founder of Bizak and infoMedMD.

    O’Keefe is the former founder of WiredAlumni.com, Inc. (1999) and Research Connect, Inc. (2003), which he sold in 2007 to Technology Alliances, Inc.

  • TOKiBiz, Inc.

    Based in Brookline Village, Boston TOKiBiz, Inc. works with entrepreneurs, startups & established corporations to develop profitable and creative Web 2.0 applications.

    Internet Business Ideas
    TOKiBiz helps create ideas into successful internet models. Tom & TOKiBiz work with startups through all phases of creative development, business models, revenue streams, database development, graphic design, marketing, business development and management.

    Corporations
    If you're a corporation in need of an outside, creative perspective to your development then contact Tom via the information below.

    Startups
    If you have an idea (or an already established business) that you want to build into a successful internet business then please contact Tom at:

    617-947-8071
    Email Tom

  • Bizak

    Bizak is a business network which computes the profitability of internet startups and connects entrepreneurs with investors.

    Bizak was founded by Tom O'Keefe and launched on May 1, 2008.

  • infoMedMD

    InfoMedMD is an intelligent healthcare application which through a series of questions (infoMeds) provides you with personalized health care information specific to you and your medical symptoms.

    InfomedMD is founded by Dr. Joseph Bentivegna and Tom O'Keefe and launched in July 2008.

Online Startup

To increase exposure for startups on Bizak we’ve opened up our project listings for public view.  Sartups on Bizak are categorized according to industry, business type and revenue source. 

The 19 categories below contain the listings for each industry - you can then sort deeper according to business type and revenue source.

Internet 
Education
Advertising & Marketing
Computers & Electronics
Arts & Entertainment
Finance [...]

Google Adsense or Advertising Model?

According to Bizak, in house advertising campaigns are more profitable for entrepreneurs than Google Adsense.  Websites who implement Adsense have an EPV of $0.07 compared to sites who manage their own advertising who earn $0.17 per visitor.  I actually think the Adsense EPV ($0.07) is a bit high and it will come down with more [...]

Bizak’s Revenue & Business Model

Here is another slide from Vencorp’s Mashable Startup Showdown.  This video is a bit longer at 2:49 and this time around I’m discussing (in detail) Bizak’s current revenue model.  The discussion also talks about our plans to syndicate our data via XML (available soon for $4,000/month) and the integration of professional consulting services for both startups and investors.
For [...]

Website Worth & Valuation

Rick Breslin of the Drive Thru Internet Marketing Podcast recently interviewed Tom O’Keefe about the benefits of Bizak for both startups and investors. Topics in the video podcast include:

What is Bizak?
Website Worth and Industry Data Comparison
Startups Can Register for Free
Investors Can Find Prospective Online Ventures
The Bizak Calculator - Earnings per Visitor (EPV)

[...]

Myspace Revenues & Valuation Compared to Facebook

Facebook recently overtook the number one worldwide visitors title from Myspace but Rupert Murdoch & News Corp. are probably not concerned. In July 2005 News Corp. purchased Myspace for $580 million. This year Myspace is expected to generate 2008 revenues of $800 million. In comparison Facebook revenues for 2008 are expected to [...]

Product Sales Top Earnings per Visitor, Adsense the Lowest Earnings

According to current estimates on Bizak.com companies that rely on product sales have the highest average earnings per visitor (EPV) at $4.35. Google Adsense comes in with the lowest EPV of $0.06.
Google Adsense makes up almost 22% of all startups listed on Bizak yet they bring in the lowest amount of earnings. Product sales account [...]

Free or Not Free?

My belief is there are two types of prices - Free and Not Free.

An Increase in EPV (Earnings per Visitor)?

Just as I feel that higher gas prices will lead to new transportation inventions I also feel that a decline in web traffic (due to ineffective SEO) will lead to higher EPVs. As I’ve mentioned previously I believe “Adsense Has Become Worthless” which is not necessarily a bad thing since I feel it will [...]

Calculating & Creating Web 2.0 Profitability

Bizak calculates the web’s profitability via tools like our EPV calculator to your right. We help startups create profitability by connecting them with business and investors.
Through our advanced earnings calculators Bizak enables startups to calculate their profit/loss and marketing costs. Through our network of investors and business professionals startups are able to [...]

What (and Who) is Bizak?

We at TOKiBiz are progressing nicely with the development of Bizak and we’ve recently published a PDF giving you a bit more information about Bizak.  The PDF also contains a slight glimpse of the web application.  Please feel free to download the PDF (via the link below), copy it to your computer and email it to [...]

EPV

Bizak, set to launch in January, weighs heavily on the essential key performance indicator (KPI) known as earnings per visitor or EPV.  EPV is a very simple formula that tells you exactly how much you earn from each visitor.  The EPV formula is:Earnings / Total Visitors = EPV Bizak & EarningsPerVisitor.com  will have EPV & CPV (Costs per [...]

Internet Startups

The Financial Times recently featured Loic Le Meur and his 10 rules for creating a successful internet startup. Having created a few myself I found a lot of his advice to be dead on! My favorites are:
7. Don’t spend time on market research. Launch test versions as early as possible. Keep improving the [...]

Website Launch!!!

This weekend we will FINALLY be giving TOKiBiz a website - well one that is nice to look at. Over the weekend we will be launching the new website for TOKiBiz designed by Fortunate 13 of Arlington, MA. TOKiBiz is based in Brookline Village, just steps away from Boston.
TOKiBiz: www.TOKiBiz.net