Posted on November 1, 2008 by Tom OKeefe
For those of you who can’t get enough of podcasts (and intelligent internet insight), Rick Breslin of Drive Thru Interactive hosts the Small Business Internet Marketing Podcast.
Recent topics include: ”Google Paid Search Clicks Are Down - Why?”, “Web 2.0 for Small Business - Does it work?”, “Local Search Engine Marketing” and “How Much Is [...]
Filed under: internet, web 2.0 | Tagged: adsense, adwords, google adsense, google adwords, internet, internet marketing, marketing, online advertising, podcast, Small Business, web 2.0 | No Comments »
Posted on October 31, 2008 by Tom OKeefe
I received a great comment yesterday in response to my article, Google Adsense & the Economic Turmoil, from Rick Breslin of Drive Thru Interactive. Rick is the President of Drive Thru Interactive, web site design for small business, and the developer of Bizak.
In my article I speculate that the current economic downtown will slash marketing budgets [...]
Filed under: internet | Tagged: adsense, Advertising, adwords, Boston advertising, google adsense, internet, internet marketing, online advertising, Rick Breslin, web 2.0, web design | 4 Comments »
Posted on October 30, 2008 by Tom OKeefe
The marketing department is always one of the first departments to feel the heat during an economic downturn. With marketing budgets (and employees) likely getting cut, online advertising platforms like Google Adwords will see a decline in revenues. A decrease in Adwords will result in a decrease in Google Adsense earnings for website publishers. In [...]
Filed under: adsense, google, google adsense | Tagged: google, marketing, internet marketing, goog, adsense, google adsense, Advertising, google adwords, economy, economic turmoil | 3 Comments »
Posted on October 13, 2008 by Tom OKeefe
Well, last week was one heck of a week. Wall Street saw one of its worst weeks ever - actually the worst since 1933. After 8 consecutive days of decline the Dow lost 2,400 points, a 22.1% decrease in just 8 days. Both the Dow 30 and the S&P 500 reached their all time [...]
Filed under: internet, web 2.0 | Tagged: google, internet startups, VC, venture capital, adsense, google adsense, Investment Opportunities, facebook, youtube, LinkedIn, internet investors, funding, investment, stock market, Investment Capital, investments, credit crunch, silicon valley, ron conway | 1 Comment »
Posted on October 1, 2008 by Tom OKeefe
According to Bizak, in house advertising campaigns are more profitable for entrepreneurs than Google Adsense. Websites who implement Adsense have an EPV of $0.07 compared to sites who manage their own advertising who earn $0.17 per visitor. I actually think the Adsense EPV ($0.07) is a bit high and it will come down with more [...]
Filed under: internet, web 2.0 | Tagged: adsense, Advertising Model, costs, CPV, earnings per visitor, EPV, google, google adsense, internet, Subscription Model, web 2.0 | 2 Comments »
Posted on September 26, 2008 by Tom OKeefe
Bizak allows entrepreneurs to categorize and search for startups according to industry, business type and revenue source. As of September 26, 2008, Internet industry startups utilizing social networking tools with in house advertising is the most popular type of startup.
The stickies below outline the most popular types of startups in their respective categories. Google [...]
Filed under: internet, web 2.0 | Tagged: adsense, Advertising, blog, business networking, ecommerce, google adsense, internet industry, internet startup, Social Networking, Social Networks, Subscription Model, video, web 2.0 | 1 Comment »
Posted on June 17, 2008 by Tom OKeefe
According to current estimates on Bizak.com companies that rely on product sales have the highest average earnings per visitor (EPV) at $4.35. Google Adsense comes in with the lowest EPV of $0.06.
Google Adsense makes up almost 22% of all startups listed on Bizak yet they bring in the lowest amount of earnings. Product sales account [...]
Filed under: entrepreneur, google, internet, internet marketing, internet services, web 2.0, web 2.0 application | Tagged: internet acquisitions, earnings per visitor, EPV, commission junction, google adsense, Advertising, Subscription Model, subscription services, affiliate marketing, Subscriptions, product sales, Internet Consulting | 1 Comment »
Posted on June 16, 2008 by Tom OKeefe
According to the latest numbers from Bizak (and to no surprise), 58% of startups rely on advertising as their primary revenue model.
Of this 58%, 25% use in house advertising, 22% implement Google Adsense and 11% use affiliate marketing services like Commission Junction.
Less than 1% of startups use Yahoo Search Marketing or Microsoft Search Advertising
Source: [...]
Filed under: entrepreneur, google, internet, internet marketing, internet services, startup, web 2.0, web 2.0 application, web analytics | Tagged: Advertising, affiliate marketing, bizak, Business Models, Consulting, google, google adsense, Google Analytics, internet, Internet Advertising, internet marketing, internet startup, microsoft, MSN, MSN Live, news, Revenue Models, Services, startups, Subscriptions, Technology, yahoo | 2 Comments »
Posted on June 11, 2008 by Tom OKeefe
There is a recent post on Valleywag that says Mahalo, the human powered search engine, has revenues of just $9,000/month. At first I found this very hard to believe since Mahalo receives close to 4 million monthly visitors. If you compute these numbers into an EPV you get earnings of less then [...]
Filed under: internet, internet marketing, internet services, search engine optimization, web 2.0, web analytics | Tagged: google adsense, Mahalo, Mahalo Earnings | No Comments »
Posted on May 28, 2008 by Tom OKeefe
Of the websites submitted to Bizak 39% of them rely on Google Adsense to pay the bills - none use Microsoft Search Advertising or Yahoo Search Marketing.
E-commerce sites (products sales) are the second most popular revenue models representing 14% of the total. In house advertising affiliate marketing and service/consulting fees each represent 12% of the [...]
Filed under: Internet Statistics from Bizak, adsense, bizak, google, internet, internet services, startup, web 2.0, web 2.0 application, web analytics | Tagged: google adsense, revenues, business valuation, revenues per visitor, revenue model, Internet Statistics from Bizak, internet statistics | 1 Comment »
Posted on April 30, 2008 by Tom OKeefe
Bizak launched its beta site on Tuesday April 29, 2008.
Bizak is currently in beta allowing startups to contribute their projects for computing profitability. Once enough data has been aggregated then the comparative benchmarks will be available to both startups and investors.
Startups Registration
http://www.bizak.com/startups/register
Filed under: google, internet, search engine optimization, startup, web 2.0, web 2.0 application, web analytics | Tagged: affiliate marketing, benchmarks, blogs, bookmarks, boston, brookline, content sites, entrepreneur, google, google adsense, hosted services, internet, Internet Business, internet marketing, photo sharing, seo, Social Networking, Social Networks, startups, statistics, subscription services, the web, web, web 2.0, website, wiki | No Comments »
Posted on April 9, 2008 by Tom OKeefe
My belief is there are two types of prices - Free and Not Free.
Filed under: Technology, adsense, boston, brookline, brookline village, business plans, entrepreneur, google, google adsense, internet, internet marketing, internet services, internet startup, investors, mcmansions, startup, web 2.0, web 2.0 application | Tagged: tokibiz, EPV, CPV, google adsense, Boston Startup, entrepreneur, Tom OKeefe, Technology, startup, Earnings, revenues, business professionals, internet startup, Boston Business, creating ideas into business, RPV, Subscription Model, Advertising Model, monetizing the web, internet services, revenue model | 3 Comments »
Posted on April 2, 2008 by Tom OKeefe
Just as I feel that higher gas prices will lead to new transportation inventions I also feel that a decline in web traffic (due to ineffective SEO) will lead to higher EPVs. As I’ve mentioned previously I believe “Adsense Has Become Worthless” which is not necessarily a bad thing since I feel it will [...]
Filed under: adsense, bizak, google, google adsense, internet marketing, internet services, internet startup, web 2.0, web 2.0 application, web analytics | Tagged: adsense, bizak, costs per visitor, CPV, earnings per visitor, EPV, google, google adsense, Marketing Costs, revenues per visitor, RPV, web analytics, web traffic | 1 Comment »
Posted on December 14, 2007 by Tom OKeefe
There is an interesting thread going on at WebProWorld about the worth of Google Adsense these days. Over the last year I have come to the realization that the days of making a $50,000/year salary off of Adsense are over. Unless you’re one of the top sites on the internet you’re no longer going to make any [...]
Filed under: adsense, google, google adsense | Tagged: adsense, google, google adsense | 7 Comments »
