• Tom O'Keefe

    Tom works with startups and established corporations to develop profitable and creative Web 2.0 applications.

    For corporations Tom O'Keefe offers straight up advice and training on how to efficiently and effectively utilize internet marketing during a bad economy.

    617-947-8071

    Tom O'Keefe is the president of TOKiBiz, Inc. and the founder of Bizak and infoMedMD.

    O’Keefe is the former founder of WiredAlumni.com, Inc. (1999) and Research Connect, Inc. (2003), which he sold in 2007 to Technology Alliances, Inc.

  • TOKiBiz, Inc.

    Based in Brookline Village, Boston TOKiBiz, Inc. works with entrepreneurs, startups & established corporations to develop profitable and creative Web 2.0 applications.

    Internet Business Ideas
    TOKiBiz helps create ideas into successful internet models. Tom & TOKiBiz work with startups through all phases of creative development, business models, revenue streams, database development, graphic design, marketing, business development and management.

    Corporations
    If you're a corporation in need of an outside, creative perspective to your development then contact Tom via the information below.

    Startups
    If you have an idea (or an already established business) that you want to build into a successful internet business then please contact Tom at:

    617-947-8071
    Email Tom

  • Bizak

    Bizak is a business network which computes the profitability of internet startups and connects entrepreneurs with investors.

    Bizak was founded by Tom O'Keefe and launched on May 1, 2008.

  • infoMedMD

    InfoMedMD is an intelligent healthcare application which through a series of questions (infoMeds) provides you with personalized health care information specific to you and your medical symptoms.

    InfomedMD is founded by Dr. Joseph Bentivegna and Tom O'Keefe and launched in July 2008.

July 2008 Search Engine Market Share

Posted on August 21, 2008 by Tom OKeefe

comScore released its July 2008 search engine market share numbers and once again Google has gained ground - up 0.4% from June to 61.9%.  This share increase was taken directly from Yahoo, likely due to the Microsoft fiasco, who lost 0.4% to 20.5%.
MSN Live search is still in a distant third place with 8.9% market [...]

Filed under: google, internet | Tagged: , , , , , | No Comments »

Google’s Reach

Posted on June 22, 2008 by Tom OKeefe

The Boston Globe published an article today entitled “Stopping Google” “which expresses some concern over Google’s control of our information. With 62% of all internet searches the globe expresses a lot of concern over Google’s control:
“…the concern is not with Google’s access to our personal information, but in Google’s power to order all information. [...]

Filed under: google, internet, search engine optimization | Tagged: , , , | 1 Comment »

Starting a Startup

Posted on April 15, 2008 by Tom OKeefe

Linked below are a few articles that can provide some direction and advice when starting a startup.
The Revenue Model is one of the most important decisions a startup can make. Whether to use an advertising or a subscription model depends on a number of factors. Linked below are two previous articles which talk [...]

Filed under: google, internet, search engine optimization, startup, web 2.0 | Tagged: , , , , , , , , , , , | 1 Comment »

SEO Will Eventually Become Ineffective

Posted on March 31, 2008 by Tom OKeefe

I just came across an article entitled, “Bright SEO Career Prospects Could Dim,” which once again has resurfaced my belief that SEO will eventually become ineffective. The decline in SEO utility will ultimately force the majority of website owners to abandon their reliance on Google (for traffic) and look somewhere else. According to [...]

Filed under: google, search engine optimization | Tagged: , , , , , , , , , | 7 Comments »

Niche Search Engines & Portals

Posted on February 23, 2008 by Tom OKeefe

I just came across a site called Organized Wisdom which calls itself a “human powered health search” service guided by physicians. I find Organized Wisdom interesting because it’s a nice search engine that has come about due to the overcrowding of Google (MSN & Yahoo too) that I believe will be the future of [...]

Filed under: search engine optimization | Tagged: , , , , | 2 Comments »

Search Engine Market Share

Posted on February 11, 2008 by Tom OKeefe

According to Compete.com, Googled ushered in the new year with its largest search market share to date - 68.6%. Up almost 7 percentage points in comparison to January 2007 - Yahoo declined 6% during that time and MSN remained relatively stable.
The interesting analysis to these numbers is that the top five search engines (Yahoo, [...]

Filed under: google, microsoft, yahoo | Tagged: , , , , , , , , , | 2 Comments »

Future Search Engines

Posted on February 9, 2008 by Tom OKeefe

Microsoft’s recent desire to purchase Yahoo (which was just “spurned” by Yahoo) has brought up a lot of interesting questions about the future of search engines.  Given the size of the two companies a successful merger of the two could be very unlikely - AOL Time Warner always comes to mind.  However, one thing interesting [...]

Filed under: google, microsoft, yahoo | Tagged: , , , , | 2 Comments »

Paid Links

Posted on January 12, 2008 by Tom OKeefe

When Google came on to the scene one aspect of their algorithm that set them apart was PageRank.  PageRank (PR) was calculated on a scale of 0 to 10 and based heavily on the number and quality of links to your site.  Of course over time link farms & paid links were devised to beat [...]

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